About the Institution

IFIM Autonomous College, accredited ‘A Grade’ by NAAC, is located in Electronic City, the IT hub of the state and one of India’s Electronics/ IT industrial parks. The college is surrounded by the main campuses of Infosys, Wipro, TCS, HCL, Tech Mahindra, Biocon and many more. The ambience of the place is enhanced by the greenery around. The teaching and learning at IFIM is multi-dimensional, aiming at holistic development of students through curricular interventions like Personality Enhancement Program(PEP), Social Immersion Program (SIP), Research Incubation (RI), Industry Internship Program (IIP) and Corporate Mentorship (CM).

The College has been ranked 12th among Top Colleges offering BBA by India Today, 4th rank in India and 3rd in South India by GHRDC, Top 20 Promising ‘Media and Mass Communication Colleges in India.

The College has been awarded with QS I-GAUGE E-LEAD (E-Learning Excellence for Academic Digitisation) certification on 22nd October 2020. It has become an Autonomous College with effect from the academic year 2020-21.


Fusion is an Annual International Conference conducted by IFIM College, Bengaluru to encourage Interdisciplinary Research. Scholars from academia and corporate, showcase their research work in the field of business, management and technology. The conference hosts panel discussion on contemporary issues confronting the society and business.

IFIM College had started conducting the conference in the year 2017. Fusion 2021 is the 4th such conference, which will be held in dual mode- at the campus of the IFIM Institution, and Online. The paper presenter can opt for any one of the two modes.

Date of Conference

March 19, 2021


“Emerging Trends in Business, Technology and its Implications” 


Track 1: Human Resource Management

  • HR Analytics
  • Holistic HR
  • AI in Recruitment
  • AI Integration in HR

Track 2: Finance

  • Fintech
  • Financial Analytics
  • Emerging financial markets

Track 3: Marketing

  • Digital Marketing
  • Market Research Techniques
  • Social Media Marketing
  • Marketing Analytics
  • Trends in CRM

Track 4: Humanities

  • Green Business
  • Waste Management
  • Environment Science
  • Managing cultural difference in M&A deals

Track 5: Information & Technology

  • Artificial Intelligence
  • Internet of Things
  • Blockchain
  • Data mining
  • Image processing
  • Virtual reality

*Research Papers related to the conference themes and not listed above are also considered

Guidelines to Authors

  • Papers must not exceed 5,000 words inclusive of abstract, figures, references and appendices.
  • Abstract can go up to 400 words with a maximum of 6 key words or phrases.
  • Paper should be submitted in ‘word’ with font style ‘Times New Roman’ and size 12, for the main text. Font size 14(bold) to be used for’ Title of the paper’ and for the subheadings font size 12 (bold) is to be used.
  • The text should be justified.
  • Paper should neither be zipped nor be in PDF format. Paper size to be set at A4 size and margins to be 2.5 cm on left and right sides of the page.

Important dates

  • 1 Registration: Opens on February 05, 2021
  • 2 Last date for submission of Abstract: February 28, 2021
  • 3 Last date for submission of Full paper: March 15, 2021

Registration Guideline

Registration fees

Category INR (Rs.) USD
Corporate 2,000 40
Academicians 1,500 30
Research Scholar 1,000 20
Students 500 10

Mail id for submission of Abstract and Full paper: fusion2021@ifim.edu.in

Selection Process

  • Papers will be peer reviewed. There is a ‘Best Paper Award’.

Publication Opportunity

  • All the accepted papers will be published with ISBN in Conference Proceedings. Eligible papers will be published in UGC CARE Journal.

Local Hospitality

  • The conference is going to be held at the IFIM College, 8P & 9P, KIADB Industrial Area, Electronic City Phase 1, Bengaluru, Karnataka-560100. Accommodation would be arranged on request.
    Contact Person: Dr N Venugopal
    Mobile Number: +91 9148112106